The domestic economic level continues to develop rapidly, chocolate is famous in the market, and the chocolate production line is a kind of equipment born under market development promotion. The new era’s product was created by the ongoing pursuit and hard work of significant chocolate production line manufacturers. The strong market demand for chocolate has stimulated chocolate production line manufacturers to innovate equipment and technology continuously.
China’s chocolate market has unlimited development potential. It is developing rapidly at an annual growth rate of 10%-15%, which is nearly six percentage points higher than the global confectionery and chocolate market’s average annual growth rate. The consumption potential is as high as 20 billion yuan. As the world’s most promising and fastest-growing market for the chocolate industry, China has favored the world’s major chocolate brands.
Foreign brands emphasize the excellent quality and unique taste of their products. Therefore, they quickly occupy the Chinese market and achieve a high brand premium, occupying a total share of the mid-to-high-end market. For domestic chocolate, its disadvantages are mainly manifested in the small number of brands, single taste, improper selection of chocolate processing equipment, incomplete supporting facilities, weak product development capabilities, slow product upgrades, and other issues. The overall quality cannot be shaken off. Unsatisfactory, only in the embarrassing situation of wandering in the low-end market.
At present, China special candy and chocolate production enterprises are in an essential stage of structural adjustment, product renewal, the survival of the fittest, and corporate reorganization. In the fierce domestic and foreign market competition, if China chocolate manufacturers want to remain invincible, to no small extent, they must achieve higher product quality. They must start from the source of production equipment and strengthen production technology and equipment technological innovation.
Driven by technology, chocolate production line manufacturers pay more attention to product innovation. After years of continuous development, the market demand for chocolate production lines has become more and more, but some drawbacks have also appeared. The equipment produced by many chocolate production line manufacturers only meets manufacturers’ needs but lacks expansion. Also, domestic chocolate production line manufacturers generally lack innovation.
Only a few chocolate production line manufacturers can develop and produce innovative equipment. Also, more or less chocolate production line manufacturers imitate others’ results, which has caused many companies to lack the ability to innovate and make companies less and less pay attention to product design and development. Now the market reforms and technology Development have made chocolate production line manufacturers realize that blind imitation will not last long. Only by increasing innovation productivity can we develop permanently in the market.
The chocolate production line industry has a long way to go, but the current difficulties are temporary, and the future is bright. China’s chocolate production line production enterprises do not seek to be significant and comprehensive, but to be refined and specialized. Efforts to improve technical content, make products more refined, detailed, specialized, and more robust, and rely on technological progress to enhance the development of the industry.
The independent innovation of the chocolate production line has now become a significant factor. Today, with the rapid advancement of science and technology, it isn’t easy to achieve significant development in chocolate machinery without innovation. Many chocolate production line manufacturers have begun to realize this and want to have a breakthrough in this area.
Technology is a primary productive force. The competition in the chocolate industry is mainly brand competition. China confectionery and chocolate companies urgently need to cultivate brands, introduce advanced technology and equipment, and increase their efforts in areas such as new chocolate flavors, new functions, or new process designs. In terms of research and development efforts, starting from the chocolate equipment industry’s source, promoting the healthy and rapid development of the chocolate industry. Only by continuously increasing the technological innovation of chocolate production technology and production equipment and improving product quality and service level can we effectively promote the rapid, healthy and orderly development of the entire chocolate industry, thereby enhancing China competitiveness in chocolate products in the international market force.